Feb 22, 2024  
2019-2020 APU Catalog 
    
2019-2020 APU Catalog [ARCHIVED CATALOG]

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MBA 60720 - Lean Startup and Business Model Creation


(2) Lean business management principles have revolutionized many areas of business management including new venture creation and social entrepreneurship. Students will explore and apply lean startup strategies, including the business model canvas, that iteratively translate innovations in to a customer validated business model and preliminary financial projections. Students will participate in a Startup Weekend or alternative public pitch event such as a Business Model Competition. Students will be expected to critically access research in the area of lean management and synthesize information about lean startup strategies in Alaska. (Students should be advised, but not required, to complete the prior 1 credit Innovation course, and follow this course with the Business Strategy and Entrepreneurship courses in the spring and new venture financing course to be developed for the summer.) Offered as needed.



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